There are many reports and graphs in the system related to visits data. They mainly show the quantity of visits by day or by hour and each can be broken down so that any fields can be used for analysis, e.g. visits by hour for ladies between the ages of 20 and 40 who are interested in weight loss. Sometimes these charts are placed on the walls in the changing rooms to allow members to fine tune their own visiting patterns - either to come while it is busy or when quiet if preferred. Probably the most important retention tool will be the non-attenders list, which gives you the opportunity of contacting those clients who have not visited for a few weeks, potentially saving a lost membership